Tamron is a global manufacturer of optical equipment that offers premium-quality products for many different industries. Tamron leverages its expertise in optics to make far-reaching environmental and social contributions.
Making the most of the creativity that comes from technical excellence, Tamron offers products characterized by warmth and humanity-products that stimulate the sensibilities of people around the world in the constantly evolving field of visual communication.
From consumer products such as photographic lenses in a wide assortment of focal lengths for full-frame and APS-C digital SLR (DSLR) cameras and Sony mirrorless interchangeable lens cameras, to industrial products like Industrial Optics lenses and Panorama Cameras, and ultra-high precision lens elements, to its OEM products for other manufacturers, Tamron offers products that overflow with creativity. Tamron’s originality is driven by its strong R&D capacity and spirit of innovation, which have given the company many unparalleled advanced technologies. The company develops and introduces products for consumer electronics and for the security industry, as well as products for such new markets as the automobile and mobile phone industries. Using its strengths in optics, Tamron is a bold technical leader in visual communication, a field that is driving astonishing progress. Best of all, Tamron uses its superior technologies to create products with a warmth and human feel that stimulates the senses, touching people’s hearts around the world.
Tamron is distributed in Canada by Amplis Foto Inc.
Founded in 1983 by Hans Ohlig, Amplis is a family-owned marketing and distribution company in the imaging, consumer electronics, outdoor and fine art spaces in Canada.
Amplis drives consumer demand through our unique position of publishing Canada’s largest imaging enthusiast magazine, PHOTONews. With quarterly print issues in excess of 100,000 copies and regular eNews updates to 20,000 subscribers, Amplis can build brand awareness resulting in double and triple digit growth. The PhotoNews community is very engaged, participating in Flickr groups, photo contests and Facebook.
Online initiatives are a cornerstone of Amplis’ marketing. Each brand has a distinct Canadian website engaging with consumers across the country using the relevant .ca domain. Traffic is generated through blogs, tweets, Facebook postings, Google+ initiatives, reviews and advertising, both online and print. Each site is B2C enabled using the Shopatron engine.
Amplis exhibits at major Canadian retail and trade shows to showcase the products. In-store demo days, lectures at technical schools and colleges as well as sponsorship of industry leaders are also key components in Amplis’ marketing toolbox. Amplis representatives attend major international shows to support Canadians and follow industry trends.
Visit: www.amplis.com for more information